Edmonton Holiday Exhibitor Guide | Make It Show

EDMONTON HOLIDAY EXHIBITOR GUIDE

Welcome Makie!

We’re honoured to have you as a valued member of our community of creative entrepreneurs earning a living doing what they love.

In order to ensure that your experience is as fun, positive, and successful as possible we’ve created this guide. If you still have a question that isn’t answered here, please email hello@makeitshow.ca

 
 
 
 

DATES, DEADLINES, AND HANDY LINKS

SHOW DATES 

Load-in/setup:
• Wednesday, Nov 20, 2019 @ 12pm-6pm
Show hours:
• Thursday, Nov 21, 2019 @ 11am-9pm
• Friday, Nov 22, 2019 @ 11am-9pm
• Saturday, Nov 23, 2019 @ 10am-6pm
• Sunday, Nov 24, 2019 @ 11am-5pm
Tear down/load-out:
• Sunday, Nov 24, 2019 @ 5pm-9pm

 

DEADLINES

Food vendor form submissions should have already been sent in (prior to your booth purchase). If you have not yet sent in your forms, please submit them here by October 20, 2019. PLEASE NOTE: if you have made any changes to your forms or have an updated Food Handling Permit, please email it to food@makeitproductions.com

 

HANDY LINKS

 
 


 
 

FLOOR PLAN, LOAD-IN PROCEDURE, AND VENUE INFORMATION

FLOOR PLAN

Although we try very hard not to make changes to the floor plan once it is released, it’s sometimes necessary to make minor changes. Please double check your booth number a day or two before the show to ensure you’ve got the most up-to-date info.

 

3RedHeads Threads 510
A Moose in a Maple Tree (Polyglot Publishing) 206
Acupuncture Care Holistic Centre 613
Adornation 313
Adorned 713
Allan Milne Art 503
amit & kol 211
ARMADILLO LEATHER HANDBAGS 1103
Aroma Crystal Therapy Ltd. 216
Art By Aeris 1207
Artifacts World 1104
Auntie Jean’s Fudge 1114
Avenue Knits 1213
Baby Snuggles 411
Barr Estate Winery Inc 1007
Black Sheep Vegan Cheeze 1109
Blades of Augustine 517
Blessed Brushes 316
BobAli Foods 1108
Bōbé Beauty 1204
Bret’s Bibs 605
Bro Brick 502
Brok Boys 601
Burnt Whiskey Beard Co. 416
Caramunchies 1107
Carmens Creations 213
Cazba Clay Pottery 402
Chinchilla Books 301
Cian’s Mustard Inc. 1010
Cinder & Sage 309
Clayfun Creations 201
Clockworking 1205
Cloud 9 Naturally 906
Coco Napoleon Canadian Pet Wear 318
COCONAMA CHOCOLATE 715
Confetti Sweets 1004
Connecting Threads 701
Continental Coin Rings 705
Creative Creations by Roxanne
Creative Wanderings Artisan Soap and Body Care 207
Dazzling Designs 610
Della Designs 606
Dev & Daws 706
DogDog Goose 806
Duanne Jahns Couture 414
Element Botanicals 506
Emily Roth 704
Ethan & A 302
Eve and Enoch 210
Eve’s Crackers 908
EVENA NATURALS LTD. 1210
Eyemazy 802
Field Stone Fruit Wines 1005
Flavors Kitchen 1113
Four Hands Pottery 212
Fruits of Sherbrooke 815
George C. Kirk’s Footwear 903
Get Canned! 618
Gingersnap 208
Gnomon Creative 1003
Going Nuts Inc. 1008
Good Intention Studios 604
GreenBean.ReLoved 805
Grey Ghost Nature Photography 401
Habitat Products and Company 1202
Haiku Lane 509
HANES HUMMUS 915
Hau’oli Apparel 616
HelloLittles Co 105
Homelands Gourmet Products 1012
Honest Dumplings 1117
Hot Nana’s Fine Foods 1116
ImPaper 308
Inspyred creations 1101
Ivy Rosetta Baby Boutique 312
Jenny’s Delectables Inc 909
Jewelry by Amanda 901
John died 311
jools & joplin 505
Josh Harnack Art 102
Just B Clean 902
Kairoc 810
Kaitlyns Canadian Collection 1211
Kay Rose Creative aka KAY ROSE PHOTO + DESIGN 303
Kick Ass Caramels 1111
KIKO jewellery 307
Knotted tops 1208
Laperle1900 504
Laughing Sparrow 709
Lauren Kate Design Co 1212
Leah Yard Designs 702
Level Up Superfoods 617
Lincoln Grace Designs 614
Little Boutique 807
Little M Custom Designs
Lost in Layers 803
Love Plus Design 413
Lumber & Chaos 215
MacDuffs Soap Company 512
Make Sense of Your Space 319
Maple Lane 214
Mars Art 904
Meraki Sphere 812
Meyari Jewelry 813
Mimio and Co. 106
Mindful Adornments 607
Mini Kitchen/El Gringo 1013
Mixed Candles 712
Moonshine Doughnuts 1112
Morse Code Love Prints 304
Mumble Tease 602
Mutiara Jewellery 905
Mutt Munch 707
My Cheeky Baby 418
My Sunshine Creations 708
Naked handmade bath products 518
Natural Kitchen Delights 914
Nick Parayko Images 611
No Roads Studio 405
Oak Handmade 101
Oh My Heart Embroidery 1206
Okanagan Candle Co 407
Okanagan Select 910
Ole Originals 406
One Crafty Mother 608
Owl Adventures 511
Page Turners Bookshop 710
Paw in the Door 609
Piccolo Espresso Bar & Roasting Company 809
Piknic designs 412
Pipsneaks 408
Pocketsnlace 516
Polar Piece 202
Pretty Plum Boutique 305
Pristine Thirteen Naturals 814
Quinspired Ceramics 703
Random Acts of Crafting 100
Red Nebula Inc 801
Reminded Designs 501
Rishshells 104
romeo milan 1002
Ronda Wiebe 415
Royce & Oak 203
Sajiva Kombucha 912
Sealuxe 508
Seam Beneath the Stairs 714
Sha-Beau Designs 1201
Shapes Studio Pottery 612
Simply Delish Artisan Enterprises Inc 911
Simply Scrunch YEG 1203
Sina Jewellery 507
Snowglobe 1209
Sophialauren Candle co 804
Spent + Stone Jewellery 907
Strathcona Spirits Distillery 1110
Strawberry Creek Farmhouse Soaps 306
Sweet Stuff Cakes 1106
Sweetness 1006
SYC Brewing Co. 1115
Tanya-Ray Fishing Ltd 1105
Taste of the Okanagan 1015
The Alternative Universe 514
The Balanced Life 103
The Dusty sparrow 417
The Fresh Wife Soap Company 1001
The Lemon Square 1009
The Seven Eighty 409
The Suburban Edit 205
The Tree of Life 603
The Violet Chocolate Co 913
Thimble & Twine 317
Tiny Treats Soap Co 615
TISH jewelry 811
TOODLEBUNNY 513
Uniquely Iron 204
Urban baby boutique 808
Wanderlust Creatures 1102
Warm Creation Designs 315
Ways With Wood 209
West Coast Leslie Designs 310
Whimsy Wood 403
Willow Nicole Cosmetics 711
Woodnt it be Nice if 314
Ye Olde Soap Shoppe 410

 

LOAD-IN AND SET UP PROCEDURES


Check-in is from 12:00 PM to 6:00 PM. You can load in anytime during this time. You can take as long as you like to set up your booth, as long as you’re done by 8:00 PM. There will be no set up time on the morning of the show, so make sure you complete everything the evening before.

When you arrive to set up, enter the Northland grounds through the 73rd or 79th street entrance (see map below). Continue until you reach the parking kiosk, and let the booth attendant know that you’ve arrived for the Make It load-in; they will direct you to continue driving straight until you can park near Hall H and unload.

Please check in with us at the check-in table to receive directions to your booth and your Makie badges. Once all your goods are at your booth, please move your vehicle to the exhibitor parking lot across the street (see map), and THEN finish setting up your booth. The loading area is small, and we have a lot of Makies who need to get their goods into the building, so please don’t leave your vehicle in the unloading area any longer than absolutely necessary.

Shared dollies are available to help you unload your vehicle, but if you have a dolly of your own, we recommend you bring it to speed up the process.

For safety reasons and as per WorkSafe regulations, children under the age of 15 are not permitted in the hall during set up or tear down. Please make sure you arrange childcare in advance. The exhibitor lounge will be available for you to use during load-in and tear-down, but do not leave children unattended in the lounge. An adult must be with them at all times.

 

ACCESSING THE VENUE

Before and after show hours, please use the exhibitor entrance to access the venue. You and your staff will need to present your Makie button to the security guard in order to enter the venue; if you lose your button, please obtain one from a Make It Team Member. Please do not pressure the venue to admit you without your Makie credentials — their job is to keep unauthorized people (ie anyone without a button) out of the building in order to keep all of us (and everyone’s products!) safe.

You may access the hall one hour before/after the show opens/closes each day. If you need to access the hall outside of those hours, please let us know ahead of time so that we can make the proper arrangements with the security team.

During the show, you’re welcome to use the regular show entrance as long as you have your Makie button with you.

 

WILL CALL

You can pick up extra Makie badges for your staff members during check in. You’re welcome to leave a badge for your staff at Will Call if they are arriving during show hours and you can’t leave your booth. Just pop the badge into an envelope with their name on it and bring it to the ticket kiosks.

 
 


 
 

BOOTH DESIGN AND SHOW SURVIVAL

ABOUT YOUR BOOTH

    Incubator Section
    If you’re an Incubee, you’ll be provided with a 4’x2.5′ uncovered table, a chair, and access to power for charging devices or for a few spotlights. You may bring whatever kinds of tabletop displays that you like. Displays may be clamped to the tables, but not attached in any way that will cause permanent holes or damage. Please make sure that your display plan includes a table covering, or make arrangements with us to rent a covering from the show equipment supplier. If you plan not to use a table for your set-up, please let us know at least one week before set-up.
    Size + Space
    Booth sizes are given width x depth; if your booth is 10′ x 6′, then it’s 10’ left-to-right and 6′ front-to-back. Everything you’re selling and all of your display fixtures must fit within the footprint of your booth; nothing may protrude into the aisle or into your neighbour’s booth.
    Pipe and Drapes
    Booths are separated by 8’ high white back-and-side pipe-and-drapes. Some Makies hang additional drapes from the pipe to provide a different colour backdrop for their display; this is permitted but please use Fire Resistant treated panels only.
    S-Hooks
    A limited number of s-hooks will be provided so that you can hang signage if required. Please do not hang anything other than signage (up to 3 lbs.) from the pipe.
    Flooring
    Floor covering is not required but it’s a great idea to build carpeting or anti-fatigue panels into your booth. Standing up all weekend is hard!
    Chair
    Your booth comes equipped with one chair; if you’d like a chair for your booth, please grab one from the stack during load in.
    Power
    Up to 1500W of power are allocated for your use, but there may not be an outlet at your booth so please
    • Bring an extension cord that is at least 25′ long
    • Bring any power bars you will need use energy-efficient bulbs in your lighting
    • Do not use more power than you need — we don’t want to overload any circuits!
    • If you need more than 1500W of power or need 24-hour power, please order an upgrade directly from the show supplier.
    Things you should bring or rent:
    • Table
    • Table Coverings
    • Lighting
    • Fabric to cover your booth at night
    • Signage with your company name

 

TABLES AND EQUIPMENT RENTALS

For other display equipment for your booth (gridwall etc), you can order those directly from our equipment supplier through this PDF. Your booth number in the form can be “TBA” as the floor plan is still being finalized.

 

WIFI

We suggest you to use your own data plan for processing payments, but you can also purchase wifi from the Expo Centre, find more info on their order form here. Free wifi is available only in the food court.

 

WHAT TO BRING


• Plan to bring ALL ESSENTIAL EQUIPMENT for yourself and your exhibit. We do not provide extension cords or power bars.
• A water bottle and/or travel mug.
• A really good float! Please don’t expect the venue to make change for you.
• Dress comfortably! Temperature fluctuations in any large venue are not uncommon as the space fills up with people, so dress in layers.
• Wear comfortable shoes, as you may be standing for long periods of time.
• Other things that might make life easier: snacks, lip balm, Advil/Tylenol, etc.

 

STARTING THE DAY

We are strict about showing up on time in the morning. You will be able to access your booth one hour before the doors open to the public each day. Make sure you arrive at least 15 minutes before the show each day. Your booth should be uncovered, lit, and ready to go at your booth at least 10 minutes before show time. Scrambling to your booth like a hot mess right as the doors open is not a good look for you or for us, so please don’t do it!
Makies who consistently arrive late will not be invited back to future shows.

 

ENDING THE DAY

You’re required to keep your booth open until the end of the show each day. We know it’s tempting on the last day of the show to start packing up early as things begin to slow down, but please resist the urge to tear down! It only takes one vendor who begins packing things away to send customers the message that it’s time for them to go home. This is detrimental to everyone, especially Makies with large pieces who often make the bulk of their sales at the end of the show when shoppers return to purchase an item they’ve been thinking about.

Makies who leave the show before closing or who begin packing up before tear-down will not be invited back to future shows.

 

FOOD

The Expo Centre has a small food court you can run to if you need a quick bite. We always recommend making sure you have a good stash of your favourite snacks at your booth to get you through the show.

 

EXHIBITOR LOUNGE

The Exhibitor Lounge will be available for your use during load-in, tear-down and during all hours of the show. There is a fridge in the exhibitor lounge, and lots of tables and chairs for when you need a break.

 
 


 
 

PROMOTE THE SHOW  — AND YOURSELF!

DISCOUNT TICKETS

Early Bird tickets are available until right before the show starts for 50% Off! Make sure you share the link with all of your followers (https://www.showpass.com/makeitedmonton/).
 

SOCIAL MEDIA

We are proud to have you at the shows and we hope you are proud too! We’d love you to spread the word and invite your customers to visit you at the show! Here’s are some images for you to use:

Here’s a handy list of social media info:

Hashtags: #makeitedmonton #makeitshow

Instagram: @makeitshow

Facebook: Make It! The Handmade Revolution

Facebook Event: Make It! Edmonton’s The Handmade Revolution

 

HOLD A CONTEST

Engage your customers by holding a contest! You can either use one of the graphics below or you can take a photo yourself! If you are unable to give them the physical tickets, you can fill in this form and we’ll send them free tickets digitally.

 

DIRECT EMAIL MARKETING

Direct email is still the #1 way to reach your customers! Here’s a bit of text you can copy-and-paste into your next newsletter:

We’re soooo excited to be exhibiting at the upcoming Make It Edmonton show, happening November 21-24, at the Expo Centre! With over 180 of your favourite Makies, you can stock up on clothing, accessories, art, home decor, gourmet goodies, baby and kid items and other unique treasures – you’ll be sure to find gifts for everyone on your list. There are also fantastic food carts and a beer garden to keep you fuelled up!

Early Bird tickets to Make It are available online at https://www.showpass.com/makeitedmonton, and are currently 50% off the gate price!

 

FLYERS

Flyers are available for pickup at our partner locations for you to hand out to your friends, family, and customers. You can also share the electronic one above on all your social media feeds. Both versions are good for $2 off entry!

You can pick them up at:
Alberta Craft Council: 10186 106 St NW, Edmonton, AB
Bedrock: 9435 63 Avenue, Edmonton, AB

As a special bonus and a thank you for all your hard work, when you pick up your flyers you can also pick up six paper tickets to use for social media promotion or for your family and friends.

 
 


 
 

SAFETY AND SECURITY

During the event, organizers will be on-site to assist with directing the crowd and maintaining security. Please let them know if you notice any attendees or participants acting in ways that could be dangerous or damaging to equipment or the venue, or if you notice any safety hazards.

The Expo Centre is extremely secure, however Make It is not responsible for the security of items and equipment at your booth. We recommend taking electronic equipment and cash with you when you leave each night, and covering your tables or pinning a piece of fabric across the front of your booth.

Whether you (or your staff) are entering the show during the exhibitor entrance before or after show hours or through the front entrance during show hours, you will need to present your Makie button to the security guard in order to enter the venue. Please do not pressure the venue to admit you without your Makie credentials — their job is to keep unauthorized people (ie anyone without a button) out of the building in order to keep all of us (and everyone’s products!) safe. Makies who ignore security procedures will not be invited back to future Make It events.

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PARKING

There’s a ton of parking (nearly 6200 stalls, in fact!) available for your customers at the Expo Centre for a special Make It rate of $10. Drop-off areas and accessible parking spots are available close to all main entrances.

Exhibitor parking is available in the West parking lot for the reduced rate, with no charge for parking on load-in day. You can also purchase an Exhibitor parking passes that provides exhibitors with quick access to the site through the Service Entrance located on 79th Street and Borden Park Road. Purchasing a parking pass allows for in-and-out privileges. Exhibitor pass purchase information can be found here.

Trailer parking is available on site in the exhibitor parking area or as directed by the Parking Team.

 
 


 
 

INFORMATION FOR FOOD VENDORS

There is no catering kitchen at the Expo Centre for prepping samples or cleaning dishes and utensils, so please make sure that you do as much of that as possible before you arrive at the show.

Makies serving/sampling any food or drink at all are required to set up a temporary hand wash station in their booth. It’s a cheap and easy thing to do, and we look at it as an indicator of how seriously we all take the health and well-being of show attendees. Preference will be given to Makies who have demonstrated a similar commitment to public safety when we jury applications to future shows.

Here are the AHS guidelines for setting up a temporary hand washing station:

The Environmental Health Officer needs to inspect our food vendor booths at the start of the show, so food vendors must be ready to go, at their booths at 10:00 a.m. on Thursday to be present for inspection.

Makies requiring more than 1500W of power or 24-hour power MUST purchase a power upgrade for their booth. If you need additional power, please purchase it directly from the show’s electrical supplier.

 

AHS AND EXPO CENTRE FORMS

Food vendor form submissions should have already been sent in (prior to your booth purchase). If you have not yet sent in your forms, please submit them here by October 20, 2019. PLEASE NOTE: if you have made any changes to your forms or have an updated Food Handling Permit, please email it to food@makeitproductions.com

Expo Centre Requirements:

An Expo Centre representative will visit the food booths at the start of the show; please do not be surprised if she stops by to chat with you. Expo Centre requests that samples remain within a 1 oz portion size, and that any items that are similar to what is being sold by the Expo Centre concessions be priced similarly to the Expo Centre pricing.

 
 


 
 

SHIPPING AND ACCOMMODATIONS

 

SHIPPING

EXPO CENTRE SHIPPING ADDRESS:
Expo Centre Northlands, Hall H
Make It! The Handmade Revolution, March 22-24
(Makie business name, booth #)
7515 – 118 Ave NW
Edmonton, AB T5B 0J2

If you’re planning to ship your items to Make It, you can use our show provider, Goodkey. If you’re doing multiple shows with Make It, Goodkey can also transport your goods from one show city to the next. Please email nomer@goodkey.com to make arrangements.

You’re also welcome to use any carrier you like to ship your goods to the show. Please advise them that the window for receivership is the morning of load in day and that they must pick up your items on Sunday after the show closes. Please advise them that there is no dock available at the venue, so a truck with a tailgate lift is required.

Some Makies prefer to ship their goods via Greyhound, and then rent a vehicle once they arrive in town and pick their items up themselves from Greyhound. It’s less convenient than shipping directly to the show, but often more affordable.

 

ACCOMMODATIONS

Lots of Makies choose to book places to stay through AirBnB. This is an especially great option if you have Makies who are travel buddies, and it’s really nice to have access to a real kitchen over the course of the show weekend! If you’re new to Airbnb, you can use this link to sign up and get a $45 credit to use on your booking.

 
 


 
 

CHARITY AUCTION AND GRAND PRIZE GIVEAWAY

 

CHARITY SILENT AUCTION

We’re hosting a silent auction with 100% of the proceeds going to Edmonton’s Food Bank. We encourage you to help us raise money for this worthy cause by donating an item! Each month, over 20,000 people receive food hampers from Edmonton’s Food Bank. The Food Bank also distributes food to more than 400,000 meals and snacks each month through more than 230 agencies, churches or food depots with which we are affiliated. Approximately 40 percent of clients served are children under 18.

If you’d like to donate an item to the silent auction, please drop off your item at the check-in table on load-in day.

 

GRAND PRIZE GIVEAWAY

Our customers love entering their names to win a super awesome prize! If you would like to donate an item, please drop off your item at the check-in table on load-in day. No minimum value is required — we appreciate every donation. The Grand Prize Giveaway is one of the tools we use to build our email list, which is a huge part of how we get so many people out to each show! Your contribution will be displayed at the front of the show with your business name and booth number, so make sure you pick an item that will drive customers to your booth.

If there is an opportunity to showcase products on TV or other forms of media, Makies who donate an item to the Grand Prize Giveaway will be selected first.

 
 


 
 

TERMS AND CONDITIONS OF PARTICIPATION

 

CANCELLATION POLICY

If you cancel your application 90 days or more before the show, you will receive a 75% refund. If you cancel your application 60 to 89 days before the show, you will receive a 50% refund. If you cancel your application 59 days or less before the first day of the show, all exhibitor fees and options are non-refundable.

 

TERMS AND CONDITIONS

You agreed to the following terms and conditions when you submitted your application. These terms and conditions may be updated from time to time as required and you agree to be bound by any future updates upon delivery of notice of such updates.

*You will not sublease or share your booth.

*You will comply with all local zoning, bylaws, and health and safety rules.

*You will only sell the products outlined in this application unless prior written approval is obtained from Make It Productions Inc.

*You will only sell products that have been designed by you and made in Canada.

*You (or your representative) are required to be present in your booth the entire duration of the show and will not take down your booth until the show is closed.

*You will not hang items weighing more than 3 pounds from the supplied pipe and drape in your booth.

*You will be respectful to fellow Makies.

*You will have fun and promote your participation at the show as much as possible!

*Make It Productions Inc makes no representations or warranties about your sales or success at the show and is not responsible for any losses you may incur if the show is cancelled or shortened for reasons outside the reasonable control of Make It Productions Inc.

*You will comply with all requests and directives from Make It Productions Inc personnel during the show to ensure that other exhibitors and customers, at the sole discretion of Make It Productions Inc, have a safe, enjoyable, and positive experience.

*You are solely responsible for obtaining all permits, licenses, facilities, insurance, and approvals reasonably required to sell your products at the show. Make It Productions Inc will not be responsible for any costs, damages, theft or economic loss resulting from your failure to comply with this term. If any government agency, court, person or commercial body orders sale of your products cease, you will immediately comply with this order.

*You will indemnify Make It Productions Inc for any loss, fine, penalty, judgement, legal fees, and expenses reasonably  connected with your failure to comply with the terms of this agreement or any liability, negligence, gross negligence or injury resulting from your products, actions, conduct, booth setup, display or trade activities.

*Make It Production Inc may amend or update these terms from time to time and you agree to be bound by such future amendments or updates.

*If you fail to comply with the terms of this agreement contained herein and as amended or updated from time to time, whether before or during the show, Make It Productions Inc may cancel your application or remove you and prohibit your attendance at the show. The refund policy shall apply to this term as if you had provided notice of cancellation on the date that your application is cancelled or you are otherwise removed from the show by Make It Productions Inc.

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