Calgary Holiday Exhibitor Guide | Make It Show

CALGARY HOLIDAY EXHIBITOR GUIDE

Welcome Makie!

We’re honoured to have you as a valued member of our community of creative entrepreneurs earning a living doing what they love.

In order to ensure that your experience is as fun, positive, and successful as possible we’ve created this guide. If you still have a question that isn’t answered here, please email hello@makeitshow.ca

 
 
 
 

DATES, DEADLINES, AND HANDY LINKS

SHOW DATES 

Load-in/setup:
• Thursday, Nov 28, 2019 @ 12pm-6pm
Show hours:
• Friday, Nov 29, 2019 @ 11am-9pm
• Saturday, Nov 30, 2019 @ 10am-6pm
• Sunday, Dec 1, 2019 @ 11am-5pm
Tear down/load-out:
• Sunday, Nov 24, 2019 @ 5pm-9pm

 

DEADLINES

Food vendor form submissions should have already been sent in (prior to your booth purchase). If you have not yet sent in your forms, please submit them here by October 25, 2019. PLEASE NOTE: if you have made any changes to your forms or have an updated Food Handling Permit, please email it to food@makeitproductions.com

 

HANDY LINKS

 
 


 
 

FLOOR PLAN, LOAD-IN PROCEDURE, AND VENUE INFORMATION

FLOOR PLAN


Although we try very hard not to make changes to the floor plan once it is released, it’s sometimes necessary to make minor changes. Please double check your booth number a day or two before the show to ensure you’ve got the most up-to-date info.

 

Company Booth#
All Clean 102
amareya 801
ARMADILLO LEATHER HANDBAGS 812
AsakeOge 507
Atelier Nekozuki 301
Auntie Jean’s Fudge 208
Bare Necessities Handmade Apparel 601
BATHISSERIE 606
Beeleaf 707
Beyond-A-Card 504
BobAli Foods 207
Braces for Humanity 611
Bro Brick 705
Brok Boys 500
Burnt Whiskey Beard Co. 505
Coal and Canary 905
coins2rings 604
Continental Coin Rings 815
Daniela Zannet Art 802
De Minico’s 808
Elevate Live 901
Ethan & A 300
Evil Needle 404
Field Stone Fruit Wines 805
Flavors Kitchen 204
Forever Bee 201
George C. Kirk’s Footwear 401
Glow to Sleep 409
Going Nuts Inc. 210
Grasshopper Tailor Studio 402
Heelerz Gemstones 503
Homelands Gourmet Products Ltd. 809
Honest Dumplings 806
Honey Bee Zen Apiaries Ltd 306
Inspired Designs 710
INTELLIGENTLY NOURISHED 308
Jae Rae Creative 803
Jenny’s Delectables Inc 904
John died 509
Just Baked 310
Kick Ass Caramels 309
Knottywood Design 700
Lanterns and more by Lisa 403
Lauren Kate Design Co. 408
Level Up Superfoods 203
Linda Stewart, Porcelain Artist 304
Little Cheeks Ltd 303
Locate the Local 706
LuluMae 302
MaKami College 101
MarMoo by Amanda Cope 502
Matte Black Design 510
Mi & Fi Clothing 200
Mish Mash Metal 506
MoonLily Wellness 508
Mortar and mortar 602
Mozack Wood Ltd 608
MsSloane&Co 407
Mykini Bespoke Swimwear 906
Natural Kitchen Delights 307
Natural Zen 816
Nature’s EOs 804
NAVA ARAOMASCIENCE 406
Nick Parayko Images 814
Ole Originals 811
Over the Moon 607
Piccolo Espresso Bar & Roasting Company 908
Pick Me 405
Piknic designs 605
Pink Couture Ltd 708
Prarie Soap Shack 813
Quinspired Ceramics 702
Red Nebula Inc 709
Releaf Natural Wellness 907
Royce & Oak 704
Sajiva Kombucha 206
Sara Krebs Art 610
She Does Create 600
Sherabo Organics 603
Simply Delish Artisan Enterprises Inc 305
Sina Jewellery 701
Smarty Cakes 807
Spirit Hills Winery 810
Sweet Hard Candy 205
SYC Brewing Co. 202
The Fort Distillery 209
The Fresh Wife Soap Company 411
The Upper Dekker 703
Tree Picks 400
Yard Birds 609

 

LOAD-IN AND SET UP PROCEDURES


Check-in is from 12:00 PM to 6:00 PM. You can load in anytime during this time. You can take as long as you like to set up your booth, as long as you’re done by 8:00 PM. There will be no set up time on the morning of the show, so make sure you complete everything the evening before.

Northland Village is located at the intersection of Crowchild Trail and Shaganappi Trail and is easily accessible from Northland Drive and Shaganappi Trail (northbound). Look for the McDonalds as your landmark, you’re best to park by the North East Mall Entrance. You may use the direct venue doors (to the right of the North East Mall Entrance) for load-in and load-out. (see map below)

Please check in with us right away at the check-in table to receive directions to your booth and your Makie badges. Once all your goods are at your booth, please return to your vehicle and move it to a spot further away from the entrance so that Makies who are arriving after you and need to cart their goods in don’t have to travel long distances with their items. We have a lot of Makies who need to get their goods into the building, so please don’t leave your vehicle any longer than absolutely necessary

Shared dollies are available to help you unload your vehicle, but if you have a dolly of your own, we recommend you bring it to speed up the process.

For safety reasons and as per WorkSafe regulations, children under the age of 15 are not permitted in the hall during set up or tear down. Please make sure you arrange childcare in advance.

 

ACCESSING THE VENUE

Before and after show hours, please use the mall entrance to access the venue. You and your staff will need to present your Makie button to the Make It Team Member in order to enter the venue; if you lose your button, please obtain a new one from us. Please do not pressure staff to admit you without your Makie credentials — their job is to keep unauthorized people (ie anyone without a button) out of the building in order to keep all of us (and everyone’s products!) safe.

You may access the hall one hour before/after the show opens/closes each day. If you need to access the hall outside of those hours, please let us know ahead of time so that we can make the proper arrangements with our team.

 

WILL CALL

You can pick up extra Makie badges for your staff members during check in. You’re welcome to leave a badge for your staff at Will Call if they are arriving during show hours and you can’t leave your booth. Just pop the badge into an envelope with their name on it and bring it to the ticket kiosks.

 
 


 
 

BOOTH DESIGN AND SHOW SURVIVAL

ABOUT YOUR BOOTH

    Size + Space
    Booth sizes are given width x depth; if your booth is 10′ x 6′, then it’s 10’ left-to-right and 6′ front-to-back. Everything you’re selling and all of your display fixtures must fit within the footprint of your booth; nothing may protrude into the aisle or into your neighbour’s booth.
    Pipe and Drapes
    Booths are separated by 8’ high white back-and-side pipe-and-drapes. Some Makies hang additional drapes from the pipe to provide a different colour backdrop for their display; this is permitted but please use Fire Resistant treated panels only.
    S-Hooks
    A limited number of s-hooks will be provided so that you can hang signage if required. Please do not hang anything other than signage (up to 3 lbs.) from the pipe.
    Flooring
    Floor covering is not required but it’s a great idea to build carpeting or anti-fatigue panels into your booth. Standing up all weekend is hard!
    Chair
    Your booth comes equipped with one chair; if you’d like a chair for your booth, please grab one from the stack during load in.
    Power
    Up to 1500W of power are allocated for your use, but there may not be an outlet at your booth so please
    • Bring an extension cord that is at least 25′ long
    • Bring any power bars you will need use energy-efficient bulbs in your lighting
    • Do not use more power than you need — we don’t want to overload any circuits!
    • If you need more than 1500W of power or need 24-hour power, please order an upgrade directly from the show supplier.
    Things you should bring or rent:
    • Table
    • Table Coverings
    • Lighting
    • Fabric to cover your booth at night
    • Signage with your company name

 

TABLES AND EQUIPMENT RENTALS

You can order a table off of the Makie Portal. For other display equipment for your booth (gridwall etc), you can order those directly from our equipment supplier through this PDF. Your booth number in the form can be “TBA” as the floor plan is still being finalized.

 

WIFI

The venue does not have wifi available, so please make sure your data plan is sufficient for your needs.

Some mobile payment systems are able to be used in an offline mode, and then they sync to your online system when data is available again. Many Makies find this a better alternative to buying increased data, but be aware that this means a customer’s card may be declined long after they’ve gone home, which may end up being more expensive than the data charge, depending on the purchase.

 

WHAT TO BRING


• Plan to bring ALL ESSENTIAL EQUIPMENT for yourself and your exhibit. We do not provide extension cords or power bars.
• A water bottle and/or travel mug.
• A really good float! Please don’t expect the venue to make change for you.
• Dress comfortably! Temperature fluctuations in any large venue are not uncommon as the space fills up with people, so dress in layers.
• Wear comfortable shoes, as you may be standing for long periods of time.
• Other things that might make life easier: snacks, lip balm, Advil/Tylenol, etc.

 

STARTING THE DAY

We are strict about showing up on time in the morning. You will be able to access your booth one hour before the doors open to the public each day. Make sure you arrive at least 15 minutes before the show each day. Your booth should be uncovered, lit, and ready to go at your booth at least 10 minutes before show time. Scrambling to your booth like a hot mess right as the doors open is not a good look for you or for us, so please don’t do it!
Makies who consistently arrive late will not be invited back to future shows.

 

ENDING THE DAY

You’re required to keep your booth open until the end of the show each day. We know it’s tempting on the last day of the show to start packing up early as things begin to slow down, but please resist the urge to tear down! It only takes one vendor who begins packing things away to send customers the message that it’s time for them to go home. This is detrimental to everyone, especially Makies with large pieces who often make the bulk of their sales at the end of the show when shoppers return to purchase an item they’ve been thinking about.

Makies who leave the show before closing or who begin packing up before tear-down will not be invited back to future shows.

 

FOOD

There won’t be any food trucks at Make It Calgary, but there are a handful of options at and around Northland Village for grabbing a bite to eat. We always recommend making sure you have a good stash of your favourite snacks at your booth to get you through the show – it’s hard to focus on your customers when all you can think about is how long it might be until you have a minute for lunch!

 

EXHIBITOR LOUNGE

The venue does not have a separate room suitable for use as an exhibitor lounge.

 
 


 
 

PROMOTE THE SHOW  — AND YOURSELF!

DISCOUNT TICKETS

Early Bird tickets are available until right before the show starts for 50% Off! Make sure you share the link with all of your followers (https://www.showpass.com/makeitcalgary/).
 

SOCIAL MEDIA

We are proud to have you at the shows and we hope you are proud too! We’d love you to spread the word and invite your customers to visit you at the show! Here’s are some images for you to use:

Here’s a handy list of social media info:

Hashtags: #makeitcalgary #makeitshow

Instagram: @makeitshow

Facebook: Make It! The Handmade Revolution

Facebook Event: Make It! Calgary’s The Handmade Revolution

 

HOLD A CONTEST

Engage your customers by holding a contest! You can either use one of the graphics below or you can take a photo yourself! If you are unable to give them the physical tickets, you can fill in this form and we’ll send them free tickets digitally.

 

DIRECT EMAIL MARKETING

Direct email is still the #1 way to reach your customers! Here’s a bit of text you can copy-and-paste into your next newsletter:

We’re soooo excited to be exhibiting at the upcoming Make It Calgary show, happening November 29 – December 1, at Northland Village in the Do What U Love Space! You can stock up on clothing, accessories, art, home decor, gourmet goodies, baby and kid items and other unique treasures – you’ll be sure to find gifts for everyone on your list.

Early Bird tickets to Make It are available online at https://www.showpass.com/makeitcalgary, and are currently 50% off the gate price!

 

FLYERS

Flyers will soon be available for pickup at our partner locations for you to hand out to your friends, family, and customers. You can also share the electronic one above on all your social media feeds. Both versions are good for $2 off entry!

Please check back to see where you can pick yours up!

As a special bonus and a thank you for all your hard work, when you pick up your flyers you can also pick up six paper tickets to use for social media promotion or for your family and friends.

 
 


 
 

SAFETY AND SECURITY

During the event, organizers will be on-site to assist with directing the crowd and maintaining security. Please let them know if you notice any attendees or participants acting in ways that could be dangerous or damaging to equipment or the venue, or if you notice any safety hazards.

The venue is extremely secure, however Make It is not responsible for the security of items and equipment at your booth. We recommend taking electronic equipment and cash with you when you leave each night, and covering your tables or pinning a piece of fabric across the front of your booth.

Whether you (or your staff) are entering the show before, during, or after show hours, you will need to present your Makie button to a Make It Team Member in order to enter the venue. Please do not pressure the venue to admit you without your Makie credentials — their job is to keep unauthorized people (ie anyone without a button) out of the building in order to keep all of us (and everyone’s products!) safe. Makies who ignore security procedures will not be invited back to future Make It events.

.

 
 


 
 

PARKING

Parking at Northland Village is plentiful and free! Please park in the spaces furthest from the entrance to leave the closer spots available for customers.

 
 


 
 

INFORMATION FOR FOOD VENDORS

There is no catering kitchen at the Do What U Love Space for prepping samples or cleaning dishes and utensils, so please make sure that you do as much of that as possible before you arrive at the show.

Makies serving/sampling any food or drink at all are required to set up a temporary hand wash station in their booth. It’s a cheap and easy thing to do, and we look at it as an indicator of how seriously we all take the health and well-being of show attendees. Preference will be given to Makies who have demonstrated a similar commitment to public safety when we jury applications to future shows.

Here are the AHS guidelines for setting up a temporary hand washing station:

The Environmental Health Officer needs to inspect our food vendor booths at the start of the show, so food vendors must be ready to go, at their booths at 10:00 a.m. on Friday to be present for inspection.

Makies requiring more than 1500W of power or 24-hour power MUST purchase a power upgrade for their booth. If you need additional power, please purchase it directly from the show’s electrical supplier.

 

AHS FORMS

Food vendor form submissions should have already been sent in (prior to your booth purchase). If you have not yet sent in your forms, please submit them here by October 25, 2019. PLEASE NOTE: if you have made any changes to your forms or have an updated Food Handling Permit, please email it to food@makeitproductions.com

 
 


 
 

SHIPPING AND ACCOMMODATIONS

 

SHIPPING

If you’re planning to ship your items to Make It, you can use our show provider, Goodkey. If you’re doing multiple shows with Make It, Goodkey can also transport your goods from one show city to the next. Please email nomer@goodkey.com to make arrangements.

You’re also welcome to use any carrier you like to ship your goods to the show. Unfortunately, Northland Village does not accommodate advance shipping. Please do not ship your goods directly to the venue in advance of the show; make sure your cartage company can provide storage in advance of the show. Please advise them that the window for receivership is the morning of load in day and that they must pick up your items on Sunday after the show closes. Please advise them that there is no dock available at the venue, so a truck with a tailgate lift is required.

Some Makies prefer to ship their goods via Greyhound, and then rent a vehicle once they arrive in town and pick their items up themselves from Greyhound. It’s less convenient than shipping directly to the show, but often more affordable.

NORTHLAND VILLAGE SHIPPING ADDRESS:

Make It!

(Makie business name, Booth #____)
Northland Village Mall, inkUbator November 29 – December 1
5111 Northland Drive NW
Calgary, AB, T2L 2J8

Whichever shipping company you use, make sure they understand the following important three details:
• The window for receivership is the morning of load in.
• They must pick up your items on Sunday after the show closes.
• There is no dock available at the venue, so a truck with a tailgate lift is required.

 

ACCOMMODATIONS

Lots of Makies choose to book places to stay through AirBnB. This is an especially great option if you have Makies who are travel buddies, and it’s really nice to have access to a real kitchen over the course of the show weekend! If you’re new to Airbnb, you can use this link to sign up and get a $45 credit to use on your booking.

 
 


 
 

GRAND PRIZE GIVEAWAY

 

GRAND PRIZE GIVEAWAY

Our customers love entering their names to win a super awesome prize! If you would like to donate an item, please drop off your item at the check-in table on load-in day. No minimum value is required — we appreciate every donation. The Grand Prize Giveaway is one of the tools we use to build our email list, which is a huge part of how we get so many people out to each show! Your contribution will be displayed at the front of the show with your business name and booth number, so make sure you pick an item that will drive customers to your booth.

If there is an opportunity to showcase products on TV or other forms of media, we will be selecting from the Grand Prize items donated by Makies.

 
 


 
 

TERMS AND CONDITIONS OF PARTICIPATION

 

CANCELLATION POLICY

If you cancel your application 90 days or more before the show, you will receive a 75% refund. If you cancel your application 60 to 89 days before the show, you will receive a 50% refund. If you cancel your application 59 days or less before the first day of the show, all exhibitor fees and options are non-refundable.

 

TERMS AND CONDITIONS

You agreed to the following terms and conditions when you submitted your application. These terms and conditions may be updated from time to time as required and you agree to be bound by any future updates upon delivery of notice of such updates.

*You will not sublease or share your booth.

*You will comply with all local zoning, bylaws, and health and safety rules.

*You will only sell the products outlined in this application unless prior written approval is obtained from Make It Productions Inc.

*You will only sell products that have been designed by you and made in Canada.

*You (or your representative) are required to be present in your booth the entire duration of the show and will not take down your booth until the show is closed.

*You will not hang items weighing more than 3 pounds from the supplied pipe and drape in your booth.

*You will be respectful to fellow Makies.

*You will have fun and promote your participation at the show as much as possible!

*Make It Productions Inc makes no representations or warranties about your sales or success at the show and is not responsible for any losses you may incur if the show is cancelled or shortened for reasons outside the reasonable control of Make It Productions Inc.

*You will comply with all requests and directives from Make It Productions Inc personnel during the show to ensure that other exhibitors and customers, at the sole discretion of Make It Productions Inc, have a safe, enjoyable, and positive experience.

*You are solely responsible for obtaining all permits, licenses, facilities, insurance, and approvals reasonably required to sell your products at the show. Make It Productions Inc will not be responsible for any costs, damages, theft or economic loss resulting from your failure to comply with this term. If any government agency, court, person or commercial body orders sale of your products cease, you will immediately comply with this order.

*You will indemnify Make It Productions Inc for any loss, fine, penalty, judgement, legal fees, and expenses reasonably  connected with your failure to comply with the terms of this agreement or any liability, negligence, gross negligence or injury resulting from your products, actions, conduct, booth setup, display or trade activities.

*Make It Production Inc may amend or update these terms from time to time and you agree to be bound by such future amendments or updates.

*If you fail to comply with the terms of this agreement contained herein and as amended or updated from time to time, whether before or during the show, Make It Productions Inc may cancel your application or remove you and prohibit your attendance at the show. The refund policy shall apply to this term as if you had provided notice of cancellation on the date that your application is cancelled or you are otherwise removed from the show by Make It Productions Inc.

Sign up for coupons to #makeitshow!

What Make It show do you want coupons for?





EXCLUSIVE MEDIA SPONSOR